Lutron Electronics announces OEM Advantage sales and marketing program participants
Coopersburg, PA – Lighting control pioneer Lutron Electronics has announced the list of manufacturers that have committed to its 2016 OEM Advantage sales and marketing program. The program is designed to help OEM luminaire manufacturers expand specifications and increase sales with Lutron’s industry leading in-fixture technologies.
“We are thrilled to have such a diverse group of respected manufacturers commit to Lutron’s inaugural OEM Advantage program. This gives our customers tremendous power of choice in fixture providers,” said Brendon Van Campen, OEM Sales Director for Lutron Electronics.
According to Van Campen, the three primary program objectives are: growing OEM and Lutron specifications and sales, increasing speed to market of luminaires with in-fixture Lutron solutions, and promoting true price transparency of the Lutron solution to their reps.
“OEM response has been overwhelmingly positive. Participating manufacturers have added the latest Lutron in-fixture technologies to their specification cut sheets, reduced lead times with our Qwikfig LED driver programming tool and published fair and reasonable Lutron price adders to their rep agents.”
The Lutron 2016 OEM Advantage Program provides participating manufacturers with:
The exclusive opportunity to co-offer an industry leading, 10-year limited warranty on LED drivers at no additional cost.
Marketing funds to reduce OEM operational costs and jointly promote solutions.
Options to participate in a tiered growth bonus or up-front job closing program.
Access to the Lutron QwikFig™ configuration tool to program drivers at the OEM’s manufacturing facilities
The opportunity to feature their OEM luminaire products on Lutron’s LED High-Performance Fixture Tool
Added Van Campen, “Customers know they get market leading quality, innovation and performance by using Lutron products inside the luminaire of their choice. Specifiers, contractors and channel partners will all benefit from a program that enables Lutron to work independently with our participating OEM Advantage Accounts to provide the best possible product solutions and value to the end-user.”
The current list of OEM manufacturers that have committed to the 2016 OEM Advantage Program is shown alphabetically as follows, and can be found at www.lutron.com/OEM.
1. 3G Lighting
2. A & L Lighting
3. Acolyte LED
4. AION LED
5. Amerillum Brands
6. Apogee Translite Inc.
7. Atlantic Lighting
8. Axis Lighting
9. Belfer Lighting
11. Cantalupi USA
12. Contech Lighting
13. Coronet Lighting
15. Design Plan Lighting
16. DMF Lighting
17. Dreamscape Lighting
18. Edison Price Lighting
19. Electrix Illumination
20. Engineered Lighting Products
22. Gammalux Lighting Systems
23. Global Lighting
25. Hubbell Lighting (Columbia)
26. Hubbell Lighting (Kurt Versen)
27. Hubbell Lighting (Litecontrol)
28. Hubbell Lighting (Prescolite)
30. Jesco Lighting Group
32. Lamar Lighting Company, Inc.
33. LEDRA Brands (WILA/Bruck Lighting)
34. LED Living Technology
35. Legion Lighting
36. Leucos USA
37. LF Illumination
38. Liteline Corporation
40. Los Angeles Lighting
41. LSI Industries
42. Lucifer Lighting
46. Lumium Lighting
48. Mercury Lighting
49. National Lighting
50. New Star Lighting
51. Nulux Lighting
52. Optic Arts
53. Orion Energy Systems Inc.
55. Rambusch Lighting
56. Reggiani Lighting
58. Specialty Lighting (NJ)
59. Spectrum Lighting (MA)
60. Superior Lighting
61. Tempo Industries
62. Tivoli Lighting
63. Vode Lighting
About Lutron Electronics
Founded in 1961, Lutron Electronics is headquartered in Coopersburg, Pennsylvania, in the heart of the Lehigh Valley. From dimmers for the home, to lighting management systems for entire buildings, the company offers more than 17,000 energy-saving products, sold in more than 100 countries around the world. In the US alone, Lutron products save an estimated 10 billion kWh of electricity, or approximately $1 billion in utility costs per year. The company’s early inventions—including the first solid-state dimmer invented by Lutron’s founder, Joel Spira—are now at the Smithsonian’s National Museum of American History in Washington, DC.
Contact:Garden Logan - for Lutron Electronics
+1 (215) 772-2192 tel
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