LED tube lamp maker Deltavation taps Gooee's IoT backend system (UPDATED)

Dec. 4, 2017
Will use cloud analytics to better manage buildings in “lighting as a host” scheme.

Will use cloud analytics to better manage buildings in “lighting as a host” scheme

Internet of Things (IoT) lighting specialist Gooee has pushed ahead with its new “lighting as a host” campaign, signing a Power-over-Ethernet (PoE) specialist to connect LED tube lamps to Gooee's data analytics system.

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Chicago-based Deltavation, which makes both PoE and AC-powered tube (linear) LED lamps, will continue to use its own controls systems and sensors, but will send data collected through its system to Gooee's cloud analysis system.

Sensor and chip-equipped lights can gather information on human occupancy, motion, climate, and more. The data analysis will help Deltavation customers analyze footfall, track assets, manage energy by adjusting lighting and heating levels, and engage customers through smartphone communication, among other things.

Deltavation markets LED tubes as a replacement for conventional fluorescent tube lamps.

“We see the powerful synergy that the Gooee ecosystem creates with our replaceable data harvesting lamps, offering a complete solution to the industry and our go-to-market partnerships,” said Deltavation CEO and founder Mike May. “It’s a secure platform and one that aligns with our goals of providing cost-effective, future-proof, intelligent LED lighting with extensive services, such as equipment location, systems integration, wireless connectivity, and people positioning.”

Offices lit with Deltavation LED tube offerings (shown) can now use Gooee data analytics to improve facilities management. (Photo credit: Deltavation.)

Gooee's back-end includes software and services from Evrythng, the cloud specialist that recently picked up an equity stake in Gooee, and whose founder, Niall Murphy, now sits on Gooee's board.

“Deltavation’s product is an ‘all-in-one’ smart retrofit solution that can accelerate technology adoption at scale,” said Gooee managing director and co-founder Neil Salt. “The partnership is an example of working together to provide companies with an IoT data service, using lighting-as-a-host, that can transform our understanding of how we occupy building spaces, whilst delivering cost savings and revenue-generating insights.”

With the alliance, Gooee now counts more than 50 partners who are using its technology to one extent or another. In one promising pilot, commercial real estate giant CBRE is trialing Gooee-based smart lighting at offices in Amsterdam.

MARK HALPER is a contributing editor for LEDs Magazine, and an energy, technology, and business journalist ([email protected]).

*Updated Dec. 5, 2017 11:08am for photo and caption.

About the Author

Mark Halper | Contributing Editor, LEDs Magazine, and Business/Energy/Technology Journalist

Mark Halper is a freelance business, technology, and science journalist who covers everything from media moguls to subatomic particles. Halper has written from locations around the world for TIME Magazine, Fortune, Forbes, the New York Times, the Financial Times, the Guardian, CBS, Wired, and many others. A US citizen living in Britain, he cut his journalism teeth cutting and pasting copy for an English-language daily newspaper in Mexico City. Halper has a BA in history from Cornell University.