Budweiser Events Center upgrades LED displays with Daktronics

July 30, 2015
BROOKINGS, S.D. – Daktronics (NASDAQ-DAKT) of Brookings, South Dakota has partnered with Budweiser Events Center of Loveland, Colorado, to design, manufacture and install multiple LED displays including a centerhung display configuration. Installation is planned for this summer.

“We’re excited to unveil the largest enhancement we’ve done to date at the Budweiser Events Center,” said Bob Herrfeldt, director of The Ranch Events Complex. “This upgrade will completely change the guest experience.

“This upgrade will significantly enhance the guest experience at the Budweiser Events Center, and we can’t wait to unveil the project to the public during the PRCA Rodeo at the Larimer County Fair this weekend,” Herrfeldt said. “We’re grateful for the partnership we have with Spectra Venue Management who assisted in the funding of the largest improvement in the Budweiser Events Center to date.”

The centerhung display configuration includes four main video displays measuring approximately 9.5 feet high and 16.5 feet wide. The main video displays will sport a 10 millimeter line spacing. Wide angle visibility ensures the displays will look great from any seat in the facility. The variable content zoning technology in these displays can be used to show a single large image or to show multiple windows with any combination of live video, instant replays, scoring information, up-to-the-minute statistics, graphics and animations, and sponsor messaging.

A ring display that features a 10 millimeter line spacing and measures approximately 2 feet high and 46 feet wide will be incorporated in the center-hung display configuration. Two large fascia displays with 15 millimeter line space and measuring approximately 2 feet high and 198.5 feet wide will surround the action.

Additional auxiliary displays include an end-wall display measuring 5 feet high and 14.5 feet wide and a mobile display measuring 12.5 feet high and 25 feet wide, each featuring a 10 millimeter line spacing. The installation sports more than 1,000 square feet of display area.

“We appreciate the long relationship we have had with the Budweiser Events Center” said Mark Johnson, Daktronics sales representative. “Replacing the initial Daktronics installation from 2002, this will be a great addition to the entertainment and something the fans will greatly appreciate.”

Daktronics LED video and messaging display technology offers a long lifetime with consistent, industry-leading performance and low power consumption, providing value and excitement for years to come.

About The Ranch Events Complex and the Budweiser Events Center
The Ranch, Larimer County Fairgrounds and Events Complex, located in Loveland, Colorado, opened in 2003 and is owned and operated by Larimer County. The Ranch consists of the Budweiser Events Center, a 7,200 seat multi-purpose arena managed by Spectra Venue Management, the Ranch-Way Feeds Indoor Arena and Livestock Pavilions, the First National Bank Exhibition Halls, and the Thomas M. McKee 4-H, Youth & Community Building. The Ranch hosts more than 2,000 events annually and is home to the Larimer County Fair and PRCA Rodeo. For more information, visit www.TREventComplex.com.

About Daktronics
Daktronics helps its customers to impact their audiences throughout the world with large-format LED video displays, message displays, scoreboards, digital billboards and control systems in sport, business and transportation applications. Founded in 1968 as a USA-based manufacturing company, Daktronics has grown into the world leader in audio-visual systems and implementation with offices around the globe.

Cautionary Notice: In addition to statements of historical fact, this news release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 and is intended to enjoy the protection of that Act. These forward-looking statements reflect the Company's expectations or beliefs concerning future events. The Company cautions that these and similar statements involve risk and uncertainties which could cause actual results to differ materially from our expectations, including, but not limited to, changes in economic and market conditions, management of growth, timing and magnitude of future contracts, fluctuations in margins, the introduction of new products and technology, the impact of adverse weather conditions and other risks noted in the Company's SEC filings, including its Annual Report on Form 10-K for its 2015 fiscal year. Forward-looking statements are made in the context of information available as of the date stated. The Company undertakes no obligation to update or revise such statements to reflect new circumstances or unanticipated events as they occur.


Justin Ochsner, Public Relations/Marketing - Daktronics