LEDs Magazine 40 Under 40 Profile: Basar Erdener

July 24, 2020
LED Linear USA's Basar Erdener has a wide variety of experience to inform his perspective on marketing and product management.

With a career that has spanned lighting design to academic R&D to product development, Basar Erdener has by many accounts a unique perspective on the LED and solid-state lighting (SSL) sectors. A colleague said of Erdener, “He was able to blend his product design career with his own research from the Lighting Research Center [LRC] and his lighting design knowledge gained in Europe. Thanks to his contributions, the products he managed are very well designed, specific to the lighting application and have a very strong story behind them. He has a very positive and solution-oriented approach.”

He also has a broad educational basis having earned an undergraduate degree in industrial and product design, a master’s degrees in art, design, and architecture and finally a master’s degree with the LRC including being published in LRC research. According to another colleague, that base of experience allows Erdener to “finesse the small details, but also see the bigger picture.”

Prior to working for LED Linear, he worked at Zumtobel and WAC Lighting. He has won a number of awards including the Robert Brice Thompson Luminaire Design Award 2011. Erdener is an active member of the Illuminating Engineering Society (IES) and International Association of Lighting Designers (IALD), has spoken at a number of industry events including Strategies in Light and US Department of Energy (DOE) workshops. He holds numerous patents and also pursues interest in fields related to SSL including energy, biology, sustainability, and human-centered design.

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