Date Announced: 23 Jan 2014Keeping in mind the requirements of the sector - Pharox Retrofit LED Lamps, Down Lights, LED Strip and Pharox Spot Lights launched
NTL Lemnis, the LED Lighting solutions company launches a wide range of LED lighting products under the “Pharox” brand especially for Hospitality sector. NTL Lemnis has created four special categories of products for the Hospitality industry – Pharox Retrofit LED Lamps, Down lights, LED strip, Spot Lights.
The Indian Hospitality industry contributes around 2.2 per cent of India's GDP. The industry is expected to reach INR 230 billion (US$ 5.2 billion*) by 2015. The Indian hotel industry is likely to witness a revenue growth of about seven per cent, according to a study by rating agency ICRA.
Hospitality industry is an energy guzzler.Since the focus has become "environment friendliness" for the industry, suddenly energy conservation in the industry takes on a new meaning.Today, a lot of hotels are also looking at the ecotel tag as well, where the emphasis is on reducing energy consumption on the property through energy efficient lighting and other initiatives.
The Indian Hotel Industry Survey 2011-2012 by HVS reveals an overall increase of approximately 9% in energy costs on a PAR basis as compared to the previous year. Given the increasing demand and cost of electricity and the rapidly declining water table levels, it has become essential for hotels to invest in environmental sustainability. Adopting "Green Practices" have been proven to lower operating costs, resulting in improved GOP margins by 1-3%.
“Hospitality sector with its specific requirements is highly capital intensive. The ROIs are a major issue in this sector. A pressing need for the sector is availability of quality products at value for money price points. Our Pharox range will help hospitality customers get the best quality lighting solutions to lower energy consumption levels, with the added convenience of longer life and aesthetics”, says Mr. Arun Gupta, Global CEO, NTL Lemnis.
The Pharox range from NTL Lemnis is low-maintenance, offers excellent value for money proposition, and conserves energy as well
Pharox Retrofit LED Lamps:
NTL Lemnis has launched beautifully designed and energy-efficient Pharox Retrofit LED Lamps which meet various requirements of workspaces and recreational areas in Hotel, Restaurant. The latest range of aesthetically designed Pharox lamps offer quality lighting for multiple applications, thereby adding style and grace to your surroundings .Other features include – Energy Efficient, up to 90% energy savings, Lasts more than 25,000 hours, Contains no Mercury or Lead, Wide variety for directional & general lighting purpose. MRP begins from Rs.750.
NTL Lemnis has launched recessed and surface mounted Pharox LED Down lights which emit warm and pleasant white light. These lights are absolutely safe and contain no Mercury or Lead. They have a special feature of lighting up without flickering. LED Down light save more than 50% energy. Other features include - system efficacy > 62 lm/W, glare-free, ensures uniform light distribution, wide operating voltage range –110-270 Vac, 50 Hz, wide beam angle > 120°, constant current driver. List price of the range begins from Rs. 2,075/-
Pharox LED strips are flexible in installation and deliver high performance, seamless lighting. Strip lighting technology is one of its kinds in the world and offers a perfectly controlled, concealed source of lighting. It is a perfect product for creating soothing lighting effect. They are available in multiple colours and adapts to all shapes and sizes. List price ranges from Rs. 4,250/- to 9,350/- (available in standard length of 5 m reel).
The aesthetically designed energy-efficient spot lights provide quality lighting and focused illumination. These are ideal for accent lighting effect, are glare-free and ensure uniform distribution of light. Features: Saves more than 50% energy, wide operating voltage range - 110-270 Vac, 50 Hz, constant current driver. The list price of Spot lights begins from Rs.2,700/-
The shift to LED lighting will translate into major energy savings for the hospitality sector. NTL Lemnis foresees a real opportunity here. In Pharox, NTL Lemnis has created products that are environmentally friendly, reliable, aesthetically pleasing and serves the unique requirements of the hospitality industry. Whether it is lighting up common spaces in Hotels, Hotel lobbies, food and beverage areas or mood lighting in theme clubs or rooms, Pharox range offers excellent LED lighting solutions.
The Pharox range is already available in the market through NTL Lemnis distributors and leading architects and designers.
About NTL Lemnis:
Set up in April 2012, NTL Lemnis is a joint venture company between NTL Electronics India and Lemnis Lighting, the Netherlands. The company designs, manufactures and sells energy efficient LED lighting solutions for Indian as well as the global audience.
NTL Lemnis exploits the global design, production and distribution strengths of both the parent companies to deliver innovative solutions for Home & Commercial lighting globally. NTL Lemnis primarily focuses on the geographical markets of Europe, Africa and India with company offices in Barneveld, Netherlands and Noida, India. Both companies have been working closely together for several years already. Together the two companies have made bulk sales of LED bulbs by supplying over 7 Million LED bulbs till now
NTL Lemnis produces a complete range of energy efficient LED lighting products under the umbrella of the acclaimed Lemnis brand, Pharox, globally. The company’s USP is its ability to develop and manufacture products, which are direct replacements of traditional lighting solutions, at market acceptable prices, without compromising on the quality of light. The Company's primary focus is on the industries that are typical energy guzzlers, such as Retail, IT & ITeS, Hospitality & Healthcare. For more information, please visit: www.ntl-lemnis.com
NTL Electronics India Limited:
NTL began its operations in the year 1993 and started its lighting journey in the year 2002. With an annual turnover of Rs. 700 Crore(2012-2013), NTL has become the largest electronic manufacturing company in the lighting industry in India and by all estimates, probably one of the largest manufacturers of lighting electronics in the world outside China. In 2010, a Private Equity firm, CX Partners, picked up a 20% stake in the company.
The lighting journey for NTL in 2002 began with manufacturing CFL ballasts. Over the years NTL has grown significantly in design capabilities. NTL has played a pivotal role in making high end electronic ballasts especially suited to the Indian lighting conditions. The first LED lamp in India was developed and manufactured by NTL. NTL has been a frontrunner in converting CFL lamps to HPF (High Power Factor) as well as redesigning them to make them more cost efficient.
At NTL, manufacturing capability has also grown significantly, keeping pace with the growth in development process. Today NTL has 7 state-of-the-art manufacturing facilities spread over five hundred thousand square feet with a combined capability to manufacture 15 Mn products per month in the facilities spread across Noida, Dehradun & Roorkee.
NTL works with who’s who of the lighting industry in India and the list of customers include Crompton Greaves, Philips, Osram, Havells, GE Lighting, Halonix, Wipro, Bajaj, Samsung, Surya Roshni, Sylvania, Orient, and Eveready. Both the manufacturing and development activities for clients is undertaken at NTL.
NTL’s biggest strengths are its development and manufacturing capabilities. As a result time to market for new products is not very large. This capability allows NTL to give a large range of products to its customers. Today, the product portfolio of NTL comprises of electronic control gears, ballasts, luminaires, retrofit CFLs, LED drivers and LED lamps.
For more information, please visit: www.ntlelectronics.com