Kaitlin LeSage Crawford assumes customer service management role for LED lighting supplier Targetti USA

March 15, 2016
COSTA MESA, CA. - Targetti USA, the North American operations for the Targetti Group, has appointed Kaitlin LeSage Crawford, IESNA | LC, as Customer Service and Marketing Manager.

“Since our official North American operations launch in September, our business has been booming. To support this accelerated growth, we wanted to expand our internal support staff with people who truly understand the architectural lighting business and Kaitlin fills this bill perfectly,” commented Marie Paris, CEO, Targetti USA. “Kaitlin’s background and experience as a designer is the ideal match to provide customer service support for our diverse customer base. She brings with her a wealth of knowledge in design and the architectural market and will be able to use that insight to provide the ideal support to the design community. We welcome the addition of Kaitlin to our team.”

Kaitlin will be responsible for customer support of North American specification sales of Targetti and DuraLamp products working directly to support Targetti USA Sales Representatives. She will be working closely with the specification, commercial, and retail vertical markets across the U.S. with a special focus on the Los Angeles, California market. As an experienced architectural designer, Kaitlin brings over ten years of experience in the lighting industry to her new role at Targetti USA. Having won multiple awards, including an IES Illumination Innovation Award, Kaitlin’s design work has been cited in several print publications, most notably for the Anaheim Convention Center Grand Plaza, “River of Light”. She is well versed in the design process having served as an award-winning Lighting Designer at StudioK1/tk1sc. Kaitlin understands how to use and integrate products within design applications and is proficient in all aspects of site/landscape and building facade lighting.

Kaitlin most recently served as Lighting Designer and Marketing Manager for an influential design firm in Southern California. She holds a Bachelor of Arts in Technical Theatre from California State University, Fullerton and is an active member of the IESNA and is NCQLP - Lighting Certified. As the previous head of marketing for the StudioK1/tk1sc, she was a pivotal figure in building the brand and corporate identity of the firm. Her new role at Targetti USA will also include marketing responsibilities to help ensure effective and branded communications are provided to support the sales organization efforts. Her dual role as Customer Service & Marketing Manager will help maximize and expand the U.S. presence of both Targetti and Duralamp brands in projects around the Globe.

Kaitlin will be based in Costa Mesa and can be reached at Targetti USA, 750-A W. 17th St, Costa Mesa, CA. 92627 Telephone: (714) 513-1991. Email: [email protected].

Targetti USA headquarters are located in Costa Mesa, California and offers a full line of U.S. approved products from both Targetti and Duralamp brands available via Targetti USA sales representatives.

For additional information on Targetti USA, contact the U.S. headquarters office at (714) 513-1991 or visit http://www.Targetti.US.


Cindy Foster Warthen - for Targetti USA