Whaling museum chooses Imtra LED lighting for popular exhibit

Sept. 17, 2010
Date Announced: 17 Sep 2010 New Bedford, Mass. – Imtra, a leading manufacturer and provider of innovative LED Lighting solutions announced today the completion of its first institutional LED light installation at the New Bedford Whaling Museum. The project involved the installation of sixty-four highly-efficient Imtra LED recessed down lights into exhibit cases throughout the museum’s popular Link Gallery. These lights will reduce the energy required to illuminate the exhibits by 70% while also eliminating the maintenance expenses associated with recurring bulb replacements. Imtra’s LED lights will also better protect the artifacts, as they emit virtually no radiant heat or any damaging ultraviolet light. A full service lighting provider, Imtra analyzed the museum’s existing lighting system, outlined an optimal LED lighting solution and worked closely with the museum staff to complete the upgrade. “We are honored to have been selected by the Whaling Museum to analyze their lighting usage and help them determine how to achieve the efficiencies and benefits of our lighting products,” said Eric Braitmayer, vice president of marketing, Imtra. “We have made great strides in marine LED lighting solutions and pre-sales customer support services over the last eight years. This move into the commercial lighting sector is a testament to our design, quality and ability to adapt to other markets. When you build products for the marine environment you can be confident of their performance in less demanding environments. We look forward to expanding our market and working with customers on a variety of applications to implement the best and most cost effective lighting solution for their needs.”“This lighting project is very important for the museum and we truly appreciate the care, effort and professionalism Imtra provided in managing the analysis and installation,” added Gregory Galer, Ph.D., vice president of collections and exhibitions, New Bedford Whaling Museum. “The LED lights not only lower our costs and help us provide the best experience and value for our visitors, they help us protect our artifacts making it easier for us to continue to preserve the region’s maritime heritage and interpret the role that whaling played in this community, our country and the world.”Imtra’s Ventura 5.5W and Hatteras 3.2W LED lights were selected in the New Bedford Whaling Museum installation to replace 20-watt halogen lights within all of the display cases throughout the Link Gallery exhibit. Based on the museum’s current hours of operation, the Imtra LED fixtures, with their minimum 50,000-hour illumination life, will not require replacement for over thirteen years. Imtra’s energy model shows that the energy and maintenance savings realized for this investment in product should pay for itself in approximately six years. While reducing high energy costs was the prime concern, the museum is now enjoying additional benefits such as improved light quality, no more damaging UV emissions and a decrease in dust accumulation inside the cases due to the extreme heating and cooling cycle of the old halogen bulbs. The New Bedford Whaling Museum is the world's most comprehensive museum devoted to the global story of whales and whaling. The cornerstone of New Bedford Whaling National Historical Park, the museum is located at 18 Johnny Cake Hill in the heart of the city's historic downtown and is open daily. For a complete calendar of events, visit the Whaling Museum online at www.whalingmuseum.org.For more information on Imtra, its LED lighting solutions, a lighting requirements analysis or its entire product line, please contact 508-995-7000 or visit www.imtra.com.

Andrew Golden Rushton Gregory Communications 617-413-6521

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