EcoTek Lighting Installs Backlit LED Menu Boards at Yoshinoya America Inc.

Sept. 10, 2009
Date Announced: 10 Sep 2009 Yoshinoya America Inc., famous for the original Beef Bowl®, and EcoTek Lighting jointly announced today that the Yoshinoya America Inc. will be installing energy efficient, high performance Menu Boards with LED illumination in its new store to help save the environment. The innovative Direct Backlit LED Array menu boards, manufactured by EcoTek Lighting in Lake Forest, CA, deliver extraordinary illumination levels and cutting-edge energy efficiency by incorporating powerful solid-state LED technology. The first Yoshinoya store with the innovative LED menu boards opened at 3081 North San Fernando Road, Los Angeles, California in August, 2009.The LED is a solid-state light engine that requires no filaments or glass. LEDs last from 50,000 to 100,000 hours, compared to fluorescent lamps that only last from 8,000 to 20,000 hours. LED illuminated menu boards typically provide 55% greater energy efficiency than fluorescent menu boards and enable users to qualify for energy and tax rebates. EcoTek’s Direct Backlit LED Array technology refers to the process of fully illuminating the graphics from the back using an evenly distributed array of LEDs. This delivers brighter, more evenly distributed illumination of the menu board graphics, while requiring a fraction of the energy required by fluorescent lighting. Because they use LED illumination instead of fluorescent lamps, Yoshinoya USA’s Menu Boards from EcoTek Lighting:• Are 50% to 60% more energy-efficient and last up to seven times longer than those using T-8 fluorescent lamps.• Do not radiate infrared heat (IR), reducing building heat load and decreasing air conditioning costs. • Do not emit ultraviolet (UV) light, which is harmful to the environment and to menu board graphics.• Do not require heavy metal pollutants nor toxic and flammable gases to operate, unlike fluorescent lamps. • Do not introduce mercury into landfills, as improperly disposed of fluorescent lamps will.• Since LEDs last for years, maintenance costs are also reduced by eliminating fluorescent lamp replacement.• Can operate in harsh environments and withstand temperatures ranging from -40° F to +185° F. Fluorescent lamps are sometimes difficult to operate in colder temperatures.• Reduce the company’s carbon footprint because of longer life and durability. The longer life span, lower maintenance levels and extreme durability of LEDs reduces CO2 emissions, influences the associated carbon footprint and helps protect the environment to ensure a stable climate for future generations. Yoshinoya’s motto is “Ryoshin Hinshitsu” or “Quality with Conscience”. This is demonstrated by the installation of energy efficient Backlit LED Menu Boards by EcoTek Lighting to help the environment. Yoshinoya America Inc. is working towards saving energy, decreasing carbon emissions in the atmosphere of the Earth and reducing mercury and other hazardous materials in the world’s water supply. All of EcoTek Lighting’s Direct Backlit LED Array Menu Boards are 99% recyclable, UL, CUL and CE-listed and contribute points to LEED-certified buildings.“We are very excited to be partnering with Yoshinoya America to help save the environment and reduce the Carbon footprint of our communities with these innovative and unique LED menu boards,” said Rick Farrell, president of EcoTek Lighting. “Yoshinoya America has demonstrated that it is a pioneer in energy conservation with the installation of Eco-friendly Direct Backlit LED Array menu boards.”About Yoshinoya America Inc.Fresh, wholesome Japanese style cuisine is the essence of the Yoshinoya menu. Dating back to the opening of the first restaurant in 1899 in Tokyo, Japan, Yoshinoya is among the oldest quick-service restaurant chains in operation. Through this century of experience Yoshinoya continues to grow aggressively while operating or franchising more than 1,400 restaurants in Japan, Mainland China, Shanghai, Taiwan, Hong Kong, Singapore, Malaysia, Philippines, Australia and the United States. The Yoshinoya menu is based on fresh ingredients served in a variety of rice bowls including their original recipe Beef Bowl® that started it all in 1899. Yoshinoya has 96 restaurants in California, Arizona, Nevada and New York with plans for expansion through additional company restaurants and national franchising. United States operations are headquartered in Torrance, California. For more information, visit www. For franchise information, visit About EcoTek LightingEcoTek Lighting is the leading provider of high performance light boxes, menu boards, poster frames and custom illuminated displays in the industry. Our LED backlit menu boards deliver more than twice the energy efficiency of competitive products using T-8 fluorescent lamps and six times the brightness and luminosity of edgelit menu boards. Ecotek Lighting’s Eco-friendly menu boards are 99% recyclable, UL, CUL and CE-listed and contribute points to LEED-certified buildings. We design, engineer, manufacture and test each of our products in our state-of-the-art plant in Lake Forest, California, using Green manufacturing processes. EcoTek Lighting received a 2009 Harvey Mudd College Green Engineering Certificate of Merit for energy efficiency at the TechAmerica High-Tech Innovation Awards. Corporate headquarters are in Lake Forest, Calif.

Dawna Lee Heising Director of Marketing, EcoTek Lighting 26845 Vista Terrace, Lake Forest, CA 92630 800-733-6661 x216

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