Dialight expands sales team as part of growth strategy for 2009

Date Announced: 28 Jan 2009

Between them the four new Regional Sales Management recruits bring almost 100 years of experience and contacts in the lighting industry to Dialight.

Farmingdale, NJ – January 26, 2009 – In response to the continuing world-wide growth in demand for high quality LED lighting products, Dialight is expanding its U.S. sales team with the addition of four new Regional Sales Managers for the Hazardous Location Lighting product range. This includes white lighting products SafeSite® and LEDPAK®.

The four new recruits bring with them a wealth of solid experience and lighting industry contacts. Among their previous employments Bill McDonough and Joel Potyk both spent many years with Crouse Hynds, while Thomas Sevison worked with Philips Lighting before Hubble Lighting and Wayne Anthony moves to Dialight after many years with Thomas & Betts.

Dialight CEO, Roy Burton comments: “The white lighting segment of our business addresses the increasing demands world-wide for energy efficient lighting solutions. Through the use of high brightness LEDs and utilization of a number of associated technologies we create and deliver compelling value propositions to our customers. As businesses and consumers struggle with the high cost of energy and strive to reduce their carbon footprints, we believe that Dialight and our solid state lighting offering are ideally placed to exploit the resultant opportunities. For Dialight the industrial white lighting segment is a significant driver for business growth and these new appointments demonstrate our commitment and confidence in this strategy for 2009.”

The new appointments have substantially increased Dialight’s white lighting sales force for the North American market to complement its existing sales structure in Europe and Asia.

Dialight plc (LSE: DIA.L) is leading the lighting revolution for industrial users across the world. Applying leading edge LED technology it produces retro-fittable lighting fixtures designed specifically for hazardous locations, obstruction lighting, traffic and rail signalling to vastly reduce maintenance, save energy, improve safety and ease disposal. Versions of these high specification luminaires are also produced for more general industrial and outdoor situations. The company is headquartered in the UK with operating locations in the UK, USA, Germany and Mexico.

Contact
Christine Gupta, Partner

E-mail:christine@guptapartnership.com

Web Site:www.dialight.com

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