Watchfire Signs introduces new line of LED gas-price signs

Jan. 31, 2012
Date Announced: 31 Jan 2012 DANVILLE, Ill. –– Watchfire Signs ( has introduced a new line of LED gas price signs specifically designed for gas stations and convenience stores. Watchfire Price Watcher™ signs feature fully manufactured cabinets that are designed to fit new structures and easily retrofit into existing signs. Like the full line of Watchfire products, they are engineered for years of reliable performance.Price Watcher signs contain fully encapsulated modules that lengthen the expected product life and increase operational up-time as reflected in the industry-leading, two-year warranty for this product. Full silicone encapsulation protects board-mounted electronic components from the effects of moisture, air-borne salts and heat. In addition, the signs include an active front ventilation system to keep components cool and extend product life.The Price Watcher design is windowless, giving customers a clear, unobstructed view of the LEDs. The windowless design makes the display up to 40 percent brighter, eliminates glare and minimizes moisture and heat build-up for maximum durability. Watchfire’s complete sign unit design provides a “plug and play” solution with easy front service capability. The Price Watcher is designed for simplified, economical installation. Watchfire eliminates both the expense of mounting multiple, individual components and the need for the sign company to design a waterproof sign structure. The sign’s active front ventilation enables lower cost low-profile installation because sign structure ventilation is not required.Price Watcher signs will be initially available in 12” and 24” character heights in red, green and amber. Watchfire manufactures an entire line of electronic message center products to suit almost any need. It is the only manufacturer that fully encapsulates all of its LED modules in a thick bed of silicone gel, enabling the modules to operate reliably even in the harshest conditions. Watchfire’s streamlined design enhances durability by minimizing the number of parts and connections, improving field performance and reliability. Watchfire message center signs feature lightweight, yet durable extruded aluminum cabinetry with precision-mitered corners, solid welds and stainless steel fasteners to deliver low-cost, fast installation and simplified maintenance. Watchfire’s warranty, lead times, customer support and software are considered to be the best in the industry. To view and download product information on Price Watcher signs, go to at WatchfireWatchfire engineers and manufactures outdoor LED signs to help businesses and organizations increase visibility and drive growth. The company has been manufacturing outdoor electric signs for 80 years and has been manufacturing LED signs for more than 15 years. More than 40,000 Watchfire LED signs are in daily operation throughout North America. Watchfire signs can be found at banks, retailers, schools, places of worship, convenience stores and other locations. For more information, go to

Linda Muskin Clarus Communications 847.432.7300

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