Date Announced: 16 Jan 2013 Aptos, CA (USA) – ElectroniCast Consultants, a leading market & technology forecast consultancy, today announced their market forecast of the worldwide consumption of organic light emitting diodes (OLEDs) in General Lighting applications. ElectroniCast estimates in 2012, the worldwide consumption value of General Lighting OLEDs will reached (only) $34.8 million; consumption value is forecast to increase to $5.3 billion in the year 2022. Market forecast data in this study report refers to consumption (use) for a particular calendar year; therefore, this data is not cumulative data.The average selling prices (ASPs) are forecast to decrease substantially as the devices become more readily available to the open market in a competitive environment. Since the ASPs are forecast for such a steep decline, some of the overall consumption values for 2013 are forecast to be nearly flat compared to 2012. Generally, the consumption value is forecast to increase with strongly rising quantity growth partially offset by declining average prices.ElectroniCast assumes that the OLED panel general-lighting market will grow beyond the “light-bulb” mentality to a broad base of applications, which currently may not even be in the idea-stage. Applications that have been mentioned by industry participants include (but not limited to) OLED incorporated into the following applications; however, to fall under ElectroniCast’s General Lighting definition, the illumination of an area must be the primary purpose of the OLED panel: • Windows/Skylights• Wall panels or “wall peels” or wallpaper• Mirrors with light function (the mirror itself is an OLED)• Flooring/Steps-stairs (embedded OLEDs)• Furniture (embedded OLEDs)• Other (?) – almost endless possibilitiesThis market forecast report is available immediately from ElectroniCast Consultants. For detailed information on this or other services provided by ElectroniCast, please contact Theresa Hosking, Marketing/Sales; [email protected] (Telephone/USA: 831-708-2381)ElectroniCast Consultants – www.electronicast.com specializes in forecasting trends in technology forecasting, markets and applications forecasting, strategic planning and consulting. ElectroniCast Consultants, as a technology-based independent forecasting firm, serves industrial companies, trade associations, government agencies, communication and data network companies and the financial community. Reduction of the risk of major investment decisions is the main benefit provided. ElectroniCast Consultants’ goal is to understand the challenges and opportunities facing clients and to provide timely, accurate information for strategic planning.
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Theresa Hosking Vice President, Sales and Marketing ElectroniCast Consultants 831-708-2381
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Web Site:www.electronicast.com
