Soraa announces first 40W halogen-equivalent LED MR16 for outdoor, fully enclosed, or non-ventilated fixtures

Date Announced: 30 Mar 2012

Fremont, CA — Soraa, the world’s leading developer of GaN on GaNTM – gallium nitride on gallium nitride – solid-state lighting technology, today announced the launch of its OUTDOOR LED MR16 lamp. Matching the performance of a 40W halogen MR16, Soraa’s OUTDOOR LED MR16 is the first LED lamp in its class appropriate for use in outdoor and enclosed fixtures.

Soraa’s OUTDOOR MR16 lamp line is specifically designed and tested to operate in challenging environments, suitable for use in outdoor fixtures, or indoors in fully enclosed, recessed, or confined, non-ventilated track fixtures. Designed to replace standard 40W MR16 halogen lamps, the Soraa lamp meets and exceeds the performance of halogen lamps, while saving 75% of the energy. Soraa’s OUTDOOR LED MR16 lamp, available in 2700K and 3000K correlated color temperatures, provides halogen-equivalent brightness and light quality without requiring a mechanical fan.

Soraa’s proprietary GaN on GaNTM technology plays a significant role in the unparalleled performance of the OUTDOOR LED MR16. Soraa’s GaN crystal is up to one thousand times purer than GaN on sapphire or GaN on silicon carbide substrates, the platforms other LED lighting technologies rely upon today. This technology advancement enables Soraa’s OUTDOOR LED MR16 to overcome common ventilation and thermal design barriers while still producing a reliable, high-performing, eye-pleasing and natural light.

“We proved that GaN on GaNTM is the future of LED lighting with Soraa’s PREMIUM and ESSENTIAL MR16 products,” said Soraa CEO Eric Kim. “Now, with the launch of the Soraa OUTDOOR LED MR16, we’re proving GaN on GaNTM’s ability to overcome critical barriers and open new frontiers in LED lighting.”

Like the entire family of Soraa’s LED MR16 lamps, the OUTDOOR LED MR16 lamp’s perfect crystal structure delivers a bright, highly-focused, controlled beam with the ability to produce a high color rendering index and center beam candle-power to match a standard halogen lamp.

Soraa’s OUTDOOR LED MR16 lamp “has a stunning visual impact on my projects and the lamp itself sheds heat elegantly, a rare quality in outdoor LED lighting,” said Jan Moyer, a leading landscape lighting designer. "I’ve compared my outdoor lighting projects using a competitor LED replacement lamp and a traditional halogen lamp, and I want all my lighting projects to look the way they do when lit with Soraa’s OUTDOOR LED MR16.”

About Soraa
Soraa is the world’s leading developer of solid-state lighting technology built on pure gallium nitride substrates, commonly referred to as GaN on GaNTM. Only Soraa uses a pure GaN crystal to create simply perfect light. Founded in 2008, Soraa has developed the world’s first commercial GaN on GaNTM LED lamp fabrication facility located in Fremont, CA. Soraa’s investors include Khosla Ventures, NEA, and NGEN Partners. For additional information, please visit www.soraa.com.

Contact
Soraa Inc. 6500 Kaiser Drive Fremont, CA 94555 510.456.2227

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Web Site:www.soraa.com

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