The concepts are intuitive and interactive in use, and feature ultra flat shapes, soft light-effects and design possibilities “never before seen” in lighting products, says Philips. “The result is lighting that goes beyond mere illumination – it becomes an experience in itself.”
“In addition to our expertise in LEDs,” said Rudy Provoost, CEO of Philips Lighting, “we are now unlocking the great potential of flat, energy-efficient OLEDs. Our concepts demonstrate a new light ambiance, novel design possibilities and unique interactivity of light and human gesture.”
Each model has different intuitive interactive capabilities. The ceiling concept, for example, features a balance of up-light and down-light that can be changed or dimmed to alter the ambience in a room with a gesture of the hand. All of the concepts on show share a sleek, streamlined design that makes them as decorative as they are functional.
Professional: Philips also unveiled an OLED installation, intended for use in large spaces such as reception areas, and featuring a luminescent wall that reacts directly to passers-by, creating mirrored reflections of their ‘shadows’ amid the light. See video, below.
Philips invited visitors to “play” with this new technology and experience it as much more than a light only: a softly glowing mirror, an interactive tool, a very aesthetic light source and an inspiration for further products and applications.
“The global lighting industry is in a state of great transition,” continued Rudy Provoost. “Economic and environmental concerns are driving all of us to make the move from incandescent lamps to cleaner, more energy-efficient solutions as quickly as we can. The solid-state lighting revolution is happening at the right time. What’s particularly exciting is that LEDs and OLEDs offer the possibility to create new lighting designs and experiences that weren’t achievable in the past. With these new concepts Philips is adding a whole new dimension to lighting and the way it can enhance people’s lives.”
The Consumer Luminiares OLED concepts are on show at the Lirio by Philips booth, Hall 14 stand E54.
The interactive installations can be viewed at a special exhibit at Superstudio Piu (booth 18.2), Via Tortona 27, Milan.
Building blocks
A large variety of OLED components in various sizes and colors, and shapes that include bars, circles, leaves and blossoms, are now available for sale as mix and match building blocks, via the Philips Lumiblade webpage.
“The OLED technology is available, but the opportunities they present go much further than lamps,” says Kristin Knappstein, Business development Manager at Philips Lighting. “OLEDs are actually a kind of building block – a new type of magic material – that can be combined with others to produce a striking new and creative whole. OLEDs in clothing, furniture, vehicles, jewelry, works of art: the possibilities are endless.
“But just hearing about OLEDs isn’t enough to be able to fully appreciate their unique characteristics and potential. That’s the purpose of the exhibit and the online OLED shop. We want to make it possible for people to see, touch and experience OLEDs for themselves. And if they get inspired, Philips Lighting is always interested in co-development and partnerships. When it comes to OLEDs, just about the only limit is your imagination.”
